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A moment just for yourself

Puhas Loodus

Puhas Loodus is the quintessence of high quality in Nordic skincare. Every day. Exactly when you need it. Regardless of your mood, feelings or seasons. Regardless of the brevity of the moment. Puhas Loodus offers you daily moments to feel gently pampered.

Inspired by pure nature

Puhas Loodus is a brand that focuses on body and hair care products created here in Estonia specifically for Nordic skin. We mainly use ingredients of verified natural origin in our skincare products, thus combining sublime emotions with unwavering quality. Our products pamper your face, body, hair, hands and feet. Puhas Loodus – a moment just for yourself.

Powerful ingredients

We use as many natural ingredients as possible that would suit skin adapted to our local climate. For instance, the main ingredients of the most popular products are the following components inspired by Nordic nature: 


Inspired by Estonian nature

Scientifically proven

Developed in a state-of-the-art laboratory by our specialists


At least 95% natural ingredients

A moment just for yourself
A moment just for yourself
A moment just for yourself

Facial care

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